How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 24.06.2025 06:18

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
Scientists create a two-dimensional carbon material eight times stronger than graphene - Earth.com
Perception
Good marketing is doing this well.
Processes
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
People
Place
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
Product
Price
Why would the United States need a fleet of the F-47 fighter jet fielded in the 2030s?